Our Team

Robert Wolf

Founder, CEO, and Principal Asset Coach + Tax Strategist

Bob Wolf is the founder and CEO of Terra Firma, where he leads with over two decades of deep expertise across the full spectrum of wealth-building disciplines—from tax strategy and financial structure to business ownership and private investments. 

Dr. Courtney De La Cruz

Director of Finance and Human Resources

Dr. Courtney holds a DBA in Advanced Accounting and brings a unique, people-centered approach to both finance and HR, creating balance between organizational needs and meaningful connection.

When she’s not working, she’s a proud mom who loves spending time with her family and making the most of life’s special moments.

Keiola Peterson

Member Accounting Specialist

Keiola Peterson is a dedicated Accounting professional who helps business owners maintain financial clarity and confidence. With a strong attention to detail and a client-focused approach, she supports businesses through accounting, bookkeeping, and tax support that promote accuracy, compliance, and growth. Outside of work, Keiola enjoys spending time with her family. She is committed to delivering reliable financial solutions and exceptional client service as part of the Terra Firma team.

Cheyenne Davis

Member Accounting Specialist

As an accounting professional with more than five years of experience, Cheyenne brings a detail-oriented approach to building strong financial foundations. When she’s not working with numbers, she’s spending time with her husband of 10 years and their five fur babies, who have taught her that not everything in life can be neatly reconciled.

Molly James

Executive Coordinator

Molly James is a committed administrative professional with experience in process optimization, business operations, client relations and executive-level support to firms’ leadership. Leveraging a strong background in public accounting, she specializes in tax preparation workflows, client service excellence, creating streamlined systems, managing tax-related pipelines, and supporting both clients and team members with professionalism and reliability. Molly takes pride in building strong relationships, driving operational improvements, and identifying opportunities to enhance processes and elevate service delivery